by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
I just returned from doing a program for NSA-New England in Boston. What a terrific group! One of the questions posed was “How do you define value?” I had just said to the group that if a prospect can’t afford your fee use these words…...
by Lois Creamer | Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak |
I’ve heard the advice from financial professionals for years: pay yourself first! And I agree. For those of us making a living in the speaking business, some months are easier than others. I want you to consider this – think of building a business, not...
by Lois Creamer | Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak |
As you can imagine, I get approached by many who want to investigate speaking as a career. In fact, I created a product, From Go to Pro: How to Get Started in Speaking just for these people. It gives the real skinny on what you need, what you’ll experience and quite...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak, Working with a Speaker Bureau |
I think the most important thing you can do for your speaking/consulting business, or any business for that matter, is to position it well. And in doing so, you must be able to answer the question, “why hire me instead of someone else”? My approach with my clients has...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
Have I lost my mind? Celebrate? Yes! What I really mean is, let’s celebrate that the world is getting smaller and smaller due to technology. Are you with me now? We now have all sorts of tools available to us to either give value to clients via webinars or give the...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
Have you noticed that many times when you go to give a presentation or consult the client wants to film it? It’s happening more and more. What to do? You are in an intellectual property business, and you must do whatever you have to do to protect your ownership of...
