Lois Creamer Blog
Staying in Touch with Prospects
I've seen two speaker friends post on Facebook this week: I spoke at a client’s event years ago and just got a booking request from someone in the audience! That warm “ping” from an old audience member says two things: 1. You did something right on stage. 2. You have...
Own Your Future: A 2025 Speaker’s Guide to Recording Rights
In a world where every conference room now doubles as a studio, speakers must treat recordings the same way authors guard their manuscripts. Why this matters even more in 2025 Recording is now assumed. With hybrid events now roughly 20% of total meetings and...
Framing in Sales – Suggeted Scripts
I always say that we need to be the optimists in the room..We can’t control specific market forces, but we can control our responses. Here are some of the ways to frame doing exactly that. What I know for sure is that we need to sharpen our sales skills and SELL....
Gallup Business Trends Report
A big shout-out to my client and friend, Harriet Stein, for bringing the "Gallup Workplace Trends" report to my attention and now to yours. Here are ten highlights from the report and how I think you can leverage each for your speaking business. Employee Engagement...
Meeting Intelligence April 2025
I just read the Northstar Meetings Group and Cvent Survey on the latest in meeting intelligence. Here is a summary, aided by using ChatGPT. 📊 Meetings Feeling the Impact—Economy Leads the List Over 60% of planners say their meetings have been impacted in the past two...
Speaking Industry Update: What’s In, What’s Out, and How to Stay Booked
The speaking industry is changing, and if you're a speaker, consultant, or expert, you need to know what's happening behind the scenes. We're seeing a wave of disruption driven by economic shifts, audience demands, and political sensitivities. But here's the good...
Mastering the Art of Selling Yourself – Because No One Else Will!
I hear it all the time: “I’m not comfortable selling myself, talking about myself.” My initial response? Find another line of work! I don’t say this to be rude. I say it because it’s the truth. If you want to book speaking gigs, you have to be willing to reach out,...
DEI, Cultural Agility and The Future of Government Meetings
First, I want to address DEI. Consider shifting the focus from the label "DEI" to a narrative centered on something like "Building a Culture of Opportunity." This approach can spotlight tangible benefits—like enhanced innovation, better teamwork, and stronger...
5 Challenges Facing Professional Speakers in 2025—And How to Overcome Them
Professional speaking is changing fast, and staying ahead of the curve is the key to booking more business. The good news? Every challenge presents an opportunity—if you know how to leverage it. Here are five hurdles speakers will face in 2025 and how to turn them...