What it’s Like to Work with the Commander of NATO… Are You a Subject Matter Expert!

As a speaker, you must be able to answer the question, “What makes you a subject matter expert on your topic of choice? Where did you get your expertise, experience, ability to relate, knowledge and hands-on experience in this area?” It won’t surprise you to know that...

Want to be a Motivational Speaker?

As you can imagine, I get approached by many who want to investigate speaking as a career. In fact, I created a product, From Go to Pro: How to Get Started in Speaking just for these people. It gives the real skinny on what you need, what you’ll experience and quite...

Target Marketing: Everyone is Not Interested in You

I remember an old joke about a woman who went to a seafood restaurant. She needed to “powder her face” (good lord, how old am I?), and went to find the women’s restroom. What she encountered were two doors. One labeled “Lobsters” another “Clams”. You can take it...

Do You Want to Know Why I Turned Down a New York Publishing House

Writing a book is something that I’ve wanted to do for a long time. When I started my business I created a manual. I pulled it a few years ago because it was out of date. I spoke at the NSA 2011 convention in Anaheim. Great group! Talked to lots of people after the...