by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog |
In a previous post, I shared my qualifying system. Very easy. Based on the 3 M’s. Meeting, money, and motive. In order to find out whether a prospect has any or all of our 3 M’s, we need to ask a series of qualifying questions. I call them my “10...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak |
I participate in #speakchat on twitter hosted by the multi-capable and multi-talented Michele Price (@prosperitygal). It is held on Monday evenings at 8 PM CST. Last chat we were discussing contracts/agreements, cancellation clauses, and other business materials. It...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
You know from earlier posts that I consider you to be much more than a speaker. I consider you to be in the intellectual property business. Meaning, we get paid when we deliver (in whatever way) what it is that we know. It’s all about delivering your expertise....
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak |
I think the most important thing you can do for your speaking/consulting business, or any business for that matter, is to position it well. And in doing so, you must be able to answer the question, “why hire me instead of someone else”? My approach with my clients has...